Now more than ever, we allow advertising to disrupt our audio and visual environments, under the presumption that corporations are looking out for our best interests — that it is simply part of our modern world. But at what cost?
Juxtaposing the benign familiarity of readymade thrift store paintings with artefacts of legacy packaging and advertisements, Christopher uses nostalgia and wordplay to make us confront complex questions about our relationship with consumerism. Through careful construction/destruction and the use of scale/contrast, he makes us look closer, and urges us to think more critically about marketing language and our everyday consumption.
The original painting has been scanned and reproduced as a 12" x 16" print, printed on Mohawk Superfine Eggshell Ultrawhite 120lb matte fine art paper using an HP Indigo 7800 Digital Press. Limited quantities available.
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© Christopher Rouleau 2021. All rights reserved.
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